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SAP Cloud for Customer at Miko: “Business opted for TheValueChain”

Herman Braeken - MikoCoffee producer Miko is teaming up with TheValueChain for the implementation of SAP Cloud for Customer. C4C is a complete solution for customer relationship management. The new platform enables Miko to increase the effectiveness of the sales department and respond better to customer needs.

Very relevant demo for the business

Why did the company opt for a partnership with TheValueChain? “C4C is first and foremost a business project,” Herman Braeken, IT Manager at Miko, says. “That’s why having a feel for the business and insight into processes were crucial selection criteria.”

“TheValueChain had previously set up CRM at a company in the same sector. Through a clear demo, they convinced both IT and the business. The experience of TheValueChain team made for a well-substantiated and very relevant demo for our business users. They had the final say in the choice of partner.”

Out-of-the-box synchronisation with ERP

TheValueChain also demonstrated its technical competence. “In a cloud scenario, synchronisation with ERP is crucial,” Herman Braeken says. “How do you prevent duplication of data? Based on an actual business case, TheValueChain explained in minute detail how to set up out-of-the-box synchronisation. They also brought an innovative view to the organisation of some of our ERP processes.”

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TAGS: C4C ,Cloud for Customer ,Miko ,SAP ,TheValueChain ,